Why Work From Home Won’t Work For Your Business’s Back Office

In the past years, a lot of enterprises tried the work from home strategy to get the best out of their workforce. However, most of the businesses were incapable of tapping the potential of this strategy. There are numerous reasons behind this failure but the only conclusion that many experts agree upon is that work […]

Full Disclosure on Music Licensing For Your Business

Everything sounds better and catchier with a few well-known or relatable songs, right? Nothing like We Are The Champions coming on during the end of the Super Bowl, or hearing some Sinatra in the background of a romantic movie. However, the misconception among these uses, such as hiding behind Fair Use rights, can make or […]

Incorporating Your Business Is Crucial: Here’s Why

Incorporating your business is quite possibly the most helpful (and inexpensive) thing you can do to prevent your assets. If you’re going the sole proprietorship route, we think you’ll quickly change your tune in about five minutes time. Here we go.   Brand Immortality If your business or startup becomes the next Twitter, you’ll probably […]

How To Get A Killer Bio: Hire A Writer

It’s no secret: great biographies lead to exceptional connections on LinkedIn, results on your business, and build your first impression on whomever stumbles across your page before you even have the chance to make said first impression for yourself. It’s a big deal, and as such you shouldn’t just leave it up to a chance […]

Network Your Business Effectively, or Go Down With The Ship

You can’t flip the sign on the door from closed to open and expect a flood of customers. Networking is the estranged half-brother of marketing; they go hand in hand. Think about that one kid in school who knew everybody. Whatever you needed, he knew a kid that had done it, knew how to do […]

Digital Marketing Strategy Warning Signs

Marketing Strategy   Digital marketing is such a hot field right now that many creative agencies think that they walk on water. The belief is that any digital marketing is already as good as it gets and there’s nothing to worry about. The truth, though, is a bit more nuanced. It’s true that digital marketing […]

Marketing and Real Instagram Followers

First of all, a well known fact that you need to keep in mind is that a business is nothing without marketing goals and strategies. The online world has become an integrating part of our lives, thus requiring businesses to adapt and get real Instagram followers. It would be a good idea that among using […]

5 ideas on marketing your startup

The biggest reason why most new business startups fail today can be attributed to lack of marketing. No matter how great your product or service is, if you don’t promote your business, you won’t have customers. Fortunately, this doesn’t have to be expensive, when you’re just starting out on the entrepreneurial path. An excellent book […]

4 Ways to market your startup with no budget

Bold marketing is one of the keys to early success as a startup. Here are some tips for founders who are strapped for cash. Gaining early momentum is one of the best ways to mitigate the risk of your startup going under before it even gets off the ground. Of course, you must begin with […]